Wednesday, 7 December 2011

Alec Baldwin's Words With Friends Addiction Gets Him Booted Off Plane

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Mashable
Wednesday, December 07, 2011
SOCIAL MEDIA TOP STORIES
Facebook Bug Revealed Mark Zuckerberg's Private Photos
How Much Does a Twitter Follower Cost?
Adele Finds Her Voice on Twitter, Imitates Beyonce
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Alec Baldwin's Words With Friends Addiction Gets Him Booted Off Plane
3:49:24 AMStan Schroeder

Alec Baldwin likes Words With Friends, the Scrabble game available on multiple platforms including the iPhone, so much that he missed a flight because of it.

On Tuesday, Baldwin was kicked off an American Airlines plane at the Los Angeles International Airport and had to switch to a different flight.

It's unclear if Baldwin was actually booted off the plane because he had refused to turn off his phone, but according to his tweets, it definitely had to do something with the popular game.

"Flight attendant on American reamed me out 4 playing WORDS W FRIENDS while we sat at the gate, not moving. #nowonderamericaairisbankrupt," tweeted Baldwin on Tuesday.

He continued to lash out at American Airlines after the incident with a barrage of Scrabble-related jokes. "Now, as I was kicked off this flight, the word I was playing was UNITED," tweeted Baldwin, alluding to another airline company.

American Airlines tried to reach Baldwin via Twitter and said in a statement the company would not "comment on something that might or might not have happened."

Zynga's Words With Friends is a Scrabble game that lets you take turns against your opponents at your own pace. The game is known to be highly addictive, and for Baldwin, it seems, waiting a couple of hours was not an option.

Image courtesy of iStockphoto, EdStock



Facebook Reveals 2011's Most-Popular Status Trends
12:07:44 AMBrian Anthony Hernandez

Facebook status updates played a starring role in the evolution of the world's largest social network in 2011.

As several major changes to status updates (increased character limits, for example) rolled out throughout the year, Facebook data scientists kept their eyes focused on tracking the key trends among those status updates.

Facebook unleashed that research late Tuesday night in their end-of-year Memology list, which each December since 2009 has helped users understand the most-popular topics, cultural trends and acronyms on the site.

Similar to what was popular on Twitter in 2011, high-profile deaths triggered (see image above) plenty of discussions among you and your friends. On Facebook, the death's Osama bin Laden, Steve Jobs and Amy Winehouse incited heavy activity in status updates.

SEE ALSO: Beyonce's Baby Bump Inspired More Tweets Per Second Than Steve Jobs' Passing

"While it takes days of painstaking work to compile the data, it's a rare chance to get an insight into what the world is talking about," data scientist Eytan Bakshy told Mashable.

This year's list also highlights the fastest-growing topic areas in news, entertainment and sports.

Most-Listened To Songs

1. "We Found Love" by Rihanna and Calvin Harris

2. "Last Friday Night (T.G.I.F.)" by Katy Perry

3. "Sexy And I Know It" by LMFAO

4. "Titanium" by David Guetta and Sia

5. "First of the Year" by Skrillex

6. "Scary Monsters and Nice Sprites" by Skrillex

"2011 was also the rise of music producer Skrillex," Facebook notes. "Although Skrillex has been around for years, his 2011 tour, a collaboration with Korn, and record label launch prompted a 76-fold increase in the number of people mentioning him in their status updates on Facebook."

7. "Without You" by David Guetta and Usher

8. "Stereo Hearts" by Gym Class Heroes and Adam Levine

9. "Pumped Up Kicks" by Foster the People

10. "Someone Like You" by Adele

Most-Shared Articles

Movies

1. Harry Potter

"Wands are only as powerful as the wizards who use them. Some wizards just like to boast that theirs are bigger and better than other people's."

2. The Twilight Saga

3. Toy Story

4. Avatar

5. Jackass

6. Shrek

7. Saw

8. Pirates of the Caribbean

9. Fast & Furious

10. Titanic

Acronyms

Two acronyms gradually seeped into your repertoire as the year progressed: "lms," which is short for "like my status," and "tbh," which expands to "to be honest." Facebook says "lms" is its fastest-growing acronym. We're confident that this viral video -- "Like Mah Status" -- played some part in the acronym's usage growth on Facebook. To see me mash up the acronyms into one status update, check out my Facebook profile.

TV Shows

1. House

2. Two and a Half Men

3. The Simpsons

4. Family Guy

5. South Park

6. Grey's Anatomy

7. SpongeBob SquarePants

8. CSI: Miami

9. iCarly

10. The Big Bang Theory

Top Meme

"Status updates mentioning planking, where people lie face down in unusual locations, exploded in May," Facebook notes. "That happened after Max Key, the son of New Zealand Prime Minister John Key, posted a Facebook photo of himself planking in the family lounge with his father in the background."

Musicians

1. Rihanna

2. Bob Marley

3. Avril Lavigne

4. David Guetta

5. Enrique Iglesias

6. Usher

7. Lady Gaga

8. Metallica

9. Green Day

10. Black Eyed Peas

Actors and TV Personalities

1. Megan Fox

2. Vin Diesel

3. Adam Sandler

4. Selena Gomez

5. Will Smith

6. Taylor Lautner

7. Jackie Chan

8. Ashley Tisdale

9. DJ Pauly D

10. Kim Kardashian

Fictional Characters

1. Dr. House

2. Dory

3. Patrick Star

4. Mr. Bean

5. Upin & Ipin

6. Bob Esponja

7. Mario

8. Doraemon

9. Ari Gold

10. Sue Sylvester (GLEE)

Athletes

1. Leo Messi

2. Cristiano Ronaldo

3. John Cena

4. Ricardo Kaka

5. David Beckham

6. Michael Jordan

7. Sachin Tendulkar

8. Andres Iniesta

9. Kobe Bryant

10. Cesc Fàbregas

Sports Teams

1. FC Barcelona

2. Real Madrid C.F.

3. Manchester United

4. LA Lakers

5. Chelsea Football Club

6. Liverpool FC

7. A.C. Milan

8. Arsenal

9. Galatasaray

10. Fenerbahce

News Outlets

1. CNN

2. Fox News

3. NPR

4. The Onion

5. The New York Times

6. Al Jazeera Channel

7. Yahoo! News

8. The Times of India

9. BBC World News

10. PBS

Note: These categories represent growth in page popularity, not mentions in status updates.



Facebook Begins Official Timeline Rollout
Tuesday, December 06, 2011 9:36 PMPeter Pachal

Facebook officially took the "beta" label off its much-publicized Timeline this evening, but it's rolling out the new feature gradually. New Zealand is currently the only country to get Timeline, the company said in a blog post this evening. Other regions will get it in the "near future."

Facebook first unveiled Timeline in early September, and quickly provided the means for developers and curious users to enable the feature. A more general release was planned for later that month, but it never came, ostensibly to address technical issues and privacy concerns having to do with the software.

Timeline, you may recall, is a way to illustrate your entire life -- not just the part you've been living on Facebook since you joined -- in a graphical way. One of the common criticisms of Facebook is that it's almost entirely concerned with the here and now, no matter how mundane. Major life events, though chronicled, are quickly pushed to the bottom of an individual's feed and forgotten.

Timeline brings those events back, mapping them on a graphic that tells the story of a user's life, from birth to present day. Although the idea was praised widely, new privacy concerns were raised with the feature, one of them being that it was visible from the Timeline when you "unfriended" certain people (Facebook has said this was a glitch that's been corrected).

Timeline is one of Facebook's most exciting new features, and we're sure users will flock to it as it's rolled out officially. Check out some amazing Timeline designs in the gallery below, and share your own in the comments.



Beyonce's Baby Inspired More Tweets Per Second Than Steve Jobs' Passing
Tuesday, December 06, 2011 8:54 PMBrian Anthony Hernandez

The onstage confirmation of Beyonce's pregnancy during MTV's Video Music Awards shattered Twitter's tweets-per-second record in August. To this day, the event still tops the TPS chart, ahead of significant moments involving Steve Jobs, FIFA Women's World Cup, New Year's Day in Japan, Osama bin Laden's death and the Super Bowl.

On Tuesday, Twitter unveiled the list of 2011's top 16 moments, many of which Mashable has written about throughout the year. Relive the moments with us below. Which ones did you tweet about this year?

Top 16 Tweets-Per-Second Moments of 2011

1) MTV Video Music Awards (8,868 tweets per second on Aug. 28): "I want you to feel the love that's growing inside me," Beyonce said during her performance, confirming she and husband, Jay-Z, will have a baby. At the end of the song, she dropped her mic, unbuttoned her top and rubbed her baby bump.

2) Troy Davis executed (7,671 TPS on Sept. 20): Twitter caught fire in a last-minute effort to save convicted murderer Troy Davis from execution. Davis, who was sentenced to death for the 1989 murder of an off-duty police officer in Georgia, was put to death the next day.

3 and 4) FIFA Women's World Cup (7,196 and 7,166 TPS on July 17): On this day, the World Cup set two new records for number of tweets sent per second: the end of the final match between the U.S. and Japan as well as the Paraguay vs. Brazil game. The records were later broken by the events listed above.

5) Steve Jobs resigns (7,064 TPS on Aug. 25): "I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come," Steve Jobs wrote in a resignation letter. Apple tapped Tim Cook as the new CEO the same day.

6) New Year's Day in Japan (6,939 TPS on Jan. 1): As the clock passed midnight on the first day of 2011, Twitter users in Japan turned to Twitter to wish the world a Happy New Year. Twitter use increased immensely across the globe as each time zone entered 2011. This map visualization that shows activity.

7) BET Awards (6,436 TPS on June 27): This year's BET Awards featured heavy social media integration before and during the broadcast. But what set viewers off was the awkward series of events surrounding the Viewer's Choice Award reveal. Because of technical difficulties, contest winner Tiffany Greene declared Chris Brown the winner but then said the award actually belonged to Rihanna.

8) UEFA Champions League (6,303 TPS on May 28): Barcelona defeated Manchester United, 3-1, in the final match.

9) Steve Jobs passes away (6,049 TPS on Oct. 6): Steve Jobs died Oct. 5 and many fans discussed his passing through tweets. The hashtag #RIPSteveJobs immediately became a trending topic. Since his passing, the world -- including U.S. President Barack Obama, Microsoft's 3,966 TPS on April 29)



Live Tweeting the GOP Muppet Hearings
Tuesday, December 06, 2011 8:23 PMPeter Pachal

It sounds like the plot of a Muppet movie: A right-wing TV network accuses Jim Henson's popular creations of being Communists, and a multitude of fans rise to their defense throughout the country.

That's the story being played out on Twitter right now. It all started when Fox Business News' Eric Bolling accused Kermit and his friends of being agents of the radical left. His evidence? The latest Muppet movie, now in theaters, which features as a villain an oil tycoon who goes by the name Tex Richman.

Labeling the movie as the left's latest attempt at class warfare and calling upon various talking heads to support the argument that The Muppets is "brainwashing" children with a liberal agenda, Bolling appears to be actively fishing for a mention on The Daily Show in the segment, viewable here.

The backlash was inevitable, and even though Bolling has since sort-of apologized, live on the air, Twitter has been keeping the fire going since the original "story" via the hashtag #GOPMuppetHearings. Below is a collection of our favorite tweets with the tag, assembled via Storify.

View the story "Live Tweeting the GOP Muppet Hearings" on Storify]



Facebook Bug Revealed Mark Zuckerberg's Private Photos
Tuesday, December 06, 2011 5:45 PMSarah Kessler

A bug in Facebook's code briefly gave users access to other users' Facebook photos -- including those of Mark Zuckerberg -- without permission Tuesday.

Members of a body building forum first spotted the bug, which appeared in a new feature that allowed people to report multiple instances of inappropriate content simultaneously. If you reported a photo for reasons of "nudity or pornography," you were given the option to "take action by selecting additional photos to include with your report". You were then shown additional recent photos from the same profile to flag if inappropriate. Unfortunately, photos were shown regardless of their owners' photo privacy settings.

Facebook has since removed the feature from its site.

"This was the result of one of our recent code pushes and was live for a limited period of time," a Facebook spokesperson said in a statement. "Upon discovering the bug, we immediately disabled the system, and will only return functionality once we can confirm the bug has been fixed."

Private photos can no longer be accessed via the bug, but it was live long enough to beget a blog filled with photos of Mark Zuckerberg that were supposedly obtained this way. Some of the photos on the blog are publicly visible on Zuckerberg's Facebook profile, while many are not. The non-public photos on the blog include pictures of Zuckerberg making sushi, and one where he is holding a rooster. None of them are particularly scandalous.

The bug's exposure comes at a time when Facebook is particularly sensitive to privacy concerns. Just last week the social network, which is preparing for a reported $100 Billion IPO, agreed to settle with the FTC over charges that it had deceived users about privacy.



Adele Finds Her Voice on Twitter, Imitates Beyonce
Tuesday, December 06, 2011 5:22 PMBrian Anthony Hernandez

Adele, who is sidelined by vocal cord hemorrhaging and subsequent microsurgery, sent her first two tweets this week.

The global pop star's inaugural tweet on @OfficialAdele -- which has been around since August 2010 but managed by other people until a few days ago -- urged fans to follow charity @drop4drop or else she would refrain from tweeting ever again. She promised to "start tweeting" if the charity's account reached 10,000 followers.

Unsurprisingly, that call to action didn't take long for fans to do, prompting Adele to issue this jam-packed second tweet that includes a link to a photo of her imitating Beyonce's "Live at Roseland" poster.

More celebrities are using Twitter (see gallery below) to boost their online presences or help their social initiatives. After surpassing 100 million active users earlier this year, Twitter has attracted a grab bag of well-known users such as former U.S. Secretary of State Condoleezza Rice, former Facebook president Sean Parker and The X Factor judge Simon Cowell, to name a few.

Adele has had an eventful year that has taken a strain on her vocal chords, and she may be turning to Twitter in order to get her voice heard as she heals from a November throat surgery.

SEE ALSO: "Someone Like You" Cover Song Face-Off | "Rolling in the Deep" Cover Goes Viral

Fans are getting a glimpse of celebrities' lives on other social networks, too. Popular musicians have enabled Facebook's Subscribe button, which allows any user to subscribe to those stars' personal profiles and see anything shared publicly. Google+ plays host to famous people -- like the social network's most-followed users Britney Spears, Snoop Dogg and Tyra Banks -- who regularly post and incite heavy engagement.

We reached out to Adele's record label, Columbia Records, and will update this story with comments later.

Which celebrities would you like to see join Twitter? Sound off in the comments.



How Much Does a Twitter Follower Cost?
Tuesday, December 06, 2011 4:41 PMClickZ

An email from Twitter sales to prospective advertisers today revealed what brands have been paying for followers on the platform. The memo included cost-per-follower (CPF) rates for Promoted Accounts and cost-per-engagement (CPE) for Promoted Tweets.

The CPF runs between $2.50 and $4, while the listed CPE rates come in from .75 to $2.50. For CPE, "engagement" refers to clicks, favorites, retweets and "@Replies."

As has been the case for a while, Twitter advertisers must commit to three months at a minimum spend of $15,000.

The email pitches advertisers on the benefits of targeting Twitter users who do not currently follow their brand accounts. It says that Twitter is "already seeing well over 15x the impression volume of Promoted Tweets targeted in search, with the same stellar engagement rates."

Here's the full sales letter:

?

Hello, ?

Thanks for reaching out to us to inquire about Twitter's Advertising Products. We are happy to inform you that Twitter is preparing to roll out our next phase of beta testing, and we'd like to invite you to join us.

Please review the details of the program at the bottom of this email and reply to this email by COB (close of business), Thursday, 12/8 if your company meets the following qualifications and is interested in learning more. Once I have received your reply, I will follow up with you to set up a call and discuss next steps.

In the interim. I definitely recommend that you follow the @TwitterAds account and check out Twitter's Advertising Blog here: http://advertising.twitter.com/.

Also wanted to take a moment to highlight that for the FIRST time in the history of Twitter advertisers are able to reach highly-relevant and targeted users on Twitter who are not currently following your account, with engaging and timely messages about your brand. At this time, the product is rolled out to only 25% of users on Twitter, and we're already seeing well over 15x the impression volumeof Promoted Tweets targeted in search, with the same stellar engagement rates.

Why advertise with Twitter?

100+ million active users, over 250+ million tweets per day

Strong engagement rate for all Promoted Products

Access to Analytics Dashboards with tweet-level performance data

Verification of your company's Twitter account

Promoted Products:

Promoted Accounts: (PAc)Build a critical mass of loyal followers

Target based on keywords, interest, and country

Cost Per Follower (CPF) Auction

Competitive CPF = $2.50-4

Promoted Tweets: (PTw)Amplify your message beyond your core followership

Cost Per Engagement (CPE) Auction

Engagement = (Clicks + Favorites + Retweets + @Replies) / Impressions

Competitive CPE = .75- $2.50

Qualifications:

3-month commitment, $15k - $25k commitment

Established Twitter presence; at least 50 tweets per account • Previous experience running SEM, Adwords, or Facebook campaigns

Willingness to provide lots of feedback

Twitter's IO, Ts&Cs

Expectations:

Beta test: Please remember that this program is still in a testing phase. We are looking forpartners who are tolerant, flexible, and committed to helping us perfect our offerings.

Account Management and Support: Expect live on boarding and training at initial launch, followed by an online help center and automated support throughout the program.

-- Christopher Heine, ClickZ



Facebook Holds All-Night Hackathon for College Teams [VIDEO]
Tuesday, December 06, 2011 1:25 PMMashable Video

Like auditions for a part in a play or tryouts for a sports team, developers have their own rituals for landing hot gigs: hackathons. Facebook recently held its own competitive coding session with teams from 14 schools.

Their assignment was to build an app that solved an everyday annoyance. The students also had a chance to network with Facebook staff at its Palo Alto office and win a cash prize.

Check out the video above to find out what the event was like and who won.



 
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