| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| You Know Your Klout Score. What's Your Kred Score? | | Wednesday, December 21, 2011 11:21 PM | Sarah Kessler |
|  | The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Kred Quick Pitch: Kred assigns...
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| Bud Light Searches Facebook For a "Correspondent" to Cover Super Bowl | | Wednesday, December 21, 2011 9:10 PM | Todd Wasserman |
|  | Are you on Facebook? Do you like drinking beer and watching football? Then you might be just the person Bud Light is looking for. The Anheuser-Busch brand on Wednesday launched a program on its Facebook Page seeking a Bud Light Hotel...
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| NBA Stars to Answer Fans' Questions Live on Facebook | | Wednesday, December 21, 2011 5:08 PM | Sam Laird |
|  | NBA fans will have a chance to interact with some of the league's biggest stars through a live-streamed Facebook town hall event on Thursday evening. The NBA will also give away 150 free gifts the same day via Twitter, the league announced on...
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| Apple in 2011: A Bittersweet Year for Tech's Most Valuable Company | | Wednesday, December 21, 2011 4:46 PM | Amy-Mae Elliott |
|  | Apple is never far from the headlines, and 2011 proved a particularly compelling year in terms of news from the company's Cupertino campus. We have taken a look back and highlighted both product and company milestones from the last 12 months....
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| Kindle Adds Periodicals to iOS Apps: But Will Consumers Read Them? | | Wednesday, December 21, 2011 1:04 PM | Lauren Indvik |
|  | Amazon updated its Kindle app for the iPhone, iPad and iPod Touch Wednesday, giving users access to their periodical subscriptions and cloud-stored documents for the first time. Previously, users could only use the Kindle app to read -- and,...
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| How to Earn Trust and Reputation in Social Media [VIDEO] | | Wednesday, December 21, 2011 12:17 PM | Mashable Video |
|  | The tools may change but the goals are still the same. Chris Brogan, the best selling author of the books Trust Agents and Google+ for Business, reminds us that social business always has been and always will be about people. Digital technology...
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| How to Build an Effective Google+ Brand Strategy | | Wednesday, December 21, 2011 11:08 AM | Lawrence Mak |
|  | Lawrence Mak is the product marketing manager at Context Optional, an Efficient Frontier company, where he covers product positioning and communications while moonlighting as a writer for all things social media. Having surpassed one billion...
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| Nielsen and comScore Settle Suit Over Online Measurement Patents | | Wednesday, December 21, 2011 9:43 AM | Todd Wasserman |
|  | The Nielsen Co. and comScore on Wednesday settled a lawsuit filed by the former over patents that Nielsen claimed comScore used without the company's consent. As part of the deal, Nielsen has acquired $19 million in comScore restricted common...
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