Sunday, 3 June 2012

Social Media Coverage on Mashable

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Sunday, June 03, 2012
SOCIAL MEDIA TOP STORIES
Using Facebook to Promote Human Rights? You Could Win $20,000
Alleged Cannibal's Online Trail: Violent Pics, Weird Tweets, QR Codes
Do You Suffer From These 4 Tech Afflictions?
ALL STORIES SOCIAL MEDIA

Pinterest Rolls Out Curated Newsletter for Users
Saturday, June 02, 2012 4:14 PMChristine Erickson

Users on Pinterest usually have to seek interesting content for themselves, but a new feature quietly rolled out Saturday drives them to even more personalized content.

Pinterest has become a hot social pinboard that drives more traffic than most major social networks -- meaning there is more content on the site than ever. That's why many users are sure to appreciate Pinterest's new weekly email newsletter, making it easier to find even more great pins and helping them keep tabs on how their own pins are doing.

Mimicking the website's pinboard style, each pin or board in the email is linked to the website, but users are unable to re-pin or like a post directly from the newsletter. The newsletter lists a few popular boards, pins from friends that might be of interest and a useful feature for brands especially: your most popular pins of the week.

SEE ALSO: Eyes On Pinterest: How People Look at Your Boards

Pinterest also includes its own favorite post in the newsletter, which this week was a lip-dub marriage proposal that went viral on YouTube.

Though Pinterest is stepping up its curation game, startups are seizing the opportunity to make Pinterest a more enjoyable experience for users. Earlier this month, a site launched that notifies users via email when their pinned items go on sale. The recent startup Pinerly offers basic analytics about pin performance and scheduling pins.

There's also WP Pinner, which is a plug-in that lets WordPress users share, track and schedule material on Pinterest.

What features would you like to see added to Pinterest's email newsletter? Share your thoughts in the comments.



Are Teens Beginning to Prefer Twitter to Facebook?
Saturday, June 02, 2012 3:48 PMTecca

Did your teenagers suddenly stop using their Facebook accounts? They may not be the only young adults who've lost interest in the largest social network on Earth, according to a recent report by The Los Angeles Times.There are many reasons why teens could start visiting Facebook less, including the fact that parents keep tabs on their kids on the social network. On sites like Twitter and Tumblr, they can use any pseudonym, and they don't have to feel pressured to add people they don't want to add, even if they know them in real life.Groups of friends also find themselves having fun on Twitter trying to make hashtags trend. In fact, according to a recent Pew Internet survey, 31% of all internet users 18 to 24 years of age use Twitter, though we imagine some of them have inactive accounts.With 900 million users, it's unlikely that Facebook will be dethroned as the king of all social networks in the near future. But if teens truly are beginning to lose interest in it, the company has to find ways to keep things fresh in order to avoid becoming MySpace Wasteland 2.0



Facebook to Receive GLAAD Award for LGBT Efforts
Saturday, June 02, 2012 12:57 PMMatt Petronzio

Facebook will be the first social media company honored at the GLAAD Media Awards, hosted annually by the Gay and Lesbian Alliance Against Defamation (GLAAD). Representatives from Facebook will accept a Special Recognition Award at tonight's event, held at the San Francisco Marriott Marquis in California.

This will be the 23rd Annual Media Awards for the notable lesbian, gay, bisexual and transgender (LGBT) media advocacy and anti-defamation organization, recognizing fair and inclusive representations of the LGBT community in television, journalism, music and more.

GLAAD announced in March that Facebook would receive the award, citing the social media company's efforts against bullying as well as the inclusion of various options -- such as relationship statuses -- for LGBT users of the social network.

Throughout the past two years, Facebook has taken many initiatives to promote and enable LGBT rights and equality. The company worked with GLAAD in October 2010 to monitor a memorial page for LGBT youth after users posted violent anti-gay images and comments. It also launched the Network of Support, a panel of five leading LGBT advocacy organizations with MTV's A Thin Line campaign to help Facebook address LGBT issues.

More recently, Facebook launched the Stop Bullying: Speak Up campaign with Time Warner, which empowers students, teachers and parents to help prevent bullying. The campaign just launched across Latin America this week. Facebook also added Help Center content that provides guidance on how users can help an LGBT person who has posted suicidal content.

"Facebook has set the bar high for ensuring LGBT people have a safe space to connect with friends and family," said GLAAD President Herndon Graddick in a statement on Thursday. "GLAAD is pleased to present this award to Facebook in recognition of its efforts to make their platform welcoming to everyone."

Brittany McMillan, the high school student who founded Spirit Day, will present the Special Recognition Award. Facebook was among leading companies that participated in Spirit Day on Oct. 20, 2011, encouraging employees to turn their Facebook profile pictures purple and wear the color to show support for LGBT youth.

Andrew Noyes, Facebook's manager of public policy and communications, will accept the award on behalf of the company with Sara Sperling, head of diversity and inclusion. Noyes, who acts as the liaison between Facebook and LGBT groups, was influential in launching the Network of Support.

Although Facebook's higher-up executives will not be in attendance, a recorded thank-you video from Chief Operating Officer Sheryl Sandberg will be played at the awards.



 
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