|                                          | TRENDING STORIES IN   BUSINESS & MARKETING |                          |  |                          |  |                          |  |                            |  ALL   STORIES IN BUSINESS & MARKETING         |                          |  |                            | 
 
 
 
 | Apple, Google Are Profitable Since They   Know Where to Lose Money |  | | Monday, October   22, 2012 5:42 PM | Quartz | 
 |  | |  | To understand which firms are   going to end up dominating the market for tablets and mobile phones, it helps to   notice that we now live in an era in which every successful company selling   hardware and content is giving something away for free. And... 
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 | Marissa Mayer Pledges to Take Yahoo Back to Its   Roots |  | | Monday, October 22, 2012 2:46   PM | Lauren Indvik | 
 |  | |  | Marissa Mayer outlined her   plans for Yahoo's future in her first earnings call as CEO of the beleaguered   digital media enterprise. The company's third-quarter earnings were better than   expected: Earnings-per-share were 35 cents on revenue of... 
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 | Check Out Square's New Headquarters   [PICS] |  | | Monday, October 22, 2012   11:04 AM | Seth Fiegerman | 
 |  | |  | Square is on the move. The   mobile payments company announced Monday that it will relocate its corporate   headquarters to 1455 Market Street in San Francisco's Mid-Market neighborhood by   mid-2013. Square is currently located nearby in the old San... 
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 | 8 Tips to Negotiate a Higher   Salary |  | | Monday, October 22, 2012 9:52   AM | Nellie Akalp | 
 |  | |  | In case you missed it, a new   study on flirting is rippling through the media. The UC Berkeley Haas School of   Business found that women who use their "feminine charms" achieved better results   in business negotiations. Gender dynamics in the... 
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 | Mashable Media Summit Tickets Will Sell Out   Soon |  | | Monday, October 22, 2012 8:49   AM | Tania Kasongo | 
 |  | |  | Don't delay, get your tickets   to the Mashable Media Summit now. The biggest leaders in the industry will share   the hottest trends in digital media, from mobile's effect on media to an inside   look at Reddit. You can view the agenda online, and in... 
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 | Street Campaign Trades Free Shoes for Instagram   Photos |  | | Monday, October 22, 2012 8:34   AM | Lauren Indvik | 
 |  | |  | Montreal-based footwear brand   Aldo staged a charming out-of-home campaign in Israel, inviting passersby to snap   a photo of their shoes, upload the photo to Instagram with their shoe size and the   hashtag #aldo, and ring a bell. In two minutes, a... 
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 | How Google Could Lose Its Grip on Mobile   Search |  | | Monday, October 22, 2012 8:05   AM | Todd Wasserman | 
 |  | |  | If you think Google has a   commanding lead in the traditional search advertising market, you should check out   how the company's doing in mobile search. Last year, 91% of the global market for   mobile search went to Google, according to IDC. What's... 
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