| Tumblr Finally Gives Marketers Access to Analytics | |  | Tumblr has finally given brands and marketers what they've long been asking for: An analytics dashboard. During an Advertising Week event Thursday afternoon, the blogging network named Union Metrics a "preferred" third-party analytics provider....
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| Target Roles Out QR Codes for Holiday Shopping | |  | The anonymity of online shopping will soon be available in real time. Starting Oct. 14, Target will tag the top 20 toys of the season in its stores with QR Codes. Perfect, the company says, for secretive mobile shopping. All shoppers need to do...
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| The Really Important Facebook Number: 140 Billion | |  | Facebook announced that it had hit a billion active users Thursday; an extraordinary milestone, celebrated with a rather odd ad. But that number, rather like that ad, is something of a sideshow. Another extraordinary stat got overlooked, and this...
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| Watch Adele's Official 'Skyfall' Lyric Video | | Thursday, October 04, 2012 11:15 PM | |
|  | The studio version of Adele's theme song for the latest James Bond movie, Skyfall, arrived Thursday night, along with a lyric video and more details on how the haunting ballad came to fruition. "I was a little hesitant at first to be involved...
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| How KitchenAid Minimized Its Twitter Damage | | Thursday, October 04, 2012 10:25 PM | |
|  | An errant tweet by KitchenAid resulted in a short-term pr disaster, but the brand minimized the damage with a quick apology, according to one researcher. Simply Measured looked at @KitchenAidUSA interactions on Twitter at around 6:42 p.m. PST,...
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| If the Presidential Debate Was Like 'The Voice' [VIDEO] | | Thursday, October 04, 2012 8:55 PM | |
|  | What would happen if voters treated presidential debates more like The Voice? This video pretty much sums it up. Obama has a "great voice", and Mitt Romney has "badass hair". SEE MORE: Carson Daly Tells All About 'The Voice,' Its Social Media...
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| Galaxy Camera is a Point-and-Shoot With an AT&T Data Plan | | Thursday, October 04, 2012 7:05 PM | |
|  | Samsung's Galaxy Camera not only runs Android like a smartphone, it will also have a data plan much like your favorite handset. Announced earlier this year, AT&T said Thursday that it will be bringing the smart camera to its network "in the...
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| Codeacademy Releases Free Ruby Development Courses | | Thursday, October 04, 2012 6:05 PM | |
|  | Codecademy is expanding its catalogue of free, interactive programming tutorials with the launch of five Ruby courses. The New York-based startup has also brought its Python track out of beta and added two new courses on top of the original six...
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| PBS Makes Ad Buy For 'Big Bird' on Twitter | | Thursday, October 04, 2012 5:25 PM | |
|  | PBS could teach other brands a thing or two about how to turn a meme into a marketing opportunity. During the first presidential debate last night, Mitt Romney admitted that, "I love Big Bird," but still wants to withdraw government funding from...
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| Watch Nearly 4 Minutes Of Wedding Disasters | | Thursday, October 04, 2012 4:55 PM | |
|  | It's the best of times, it's the worst of times -- it's wedding time. Every bride and groom wants to have the perfect wedding, but sometimes things don't work out according to plan. In this blooper reel of wedding disasters, each is funnier than...
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| This Is The Ad Facebook Should Have Made | | Thursday, October 04, 2012 3:05 PM | |
|  | You've probably already seen the new Facebook commercial that likens the world's biggest social network to uh, chairs. Mashable editor-in-chief Lance Ulanoff previously pointed out what he thinks is wrong with the ad: confusing analogies, absence...
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| Auto-tuned Presidential Debate Lays Down Political Beats [VIDEO] | | Thursday, October 04, 2012 1:55 PM | |
|  | Did you think the presidential debate yesterday was slightly boring? Do you think it would have been so much better if there was some music in the background? Or, you know, if instead of talking Barack Obama and Mitt Romney sang instead? Luckily,...
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| Facebook: We're Not Auto-Liking Brand Pages For You | | Thursday, October 04, 2012 1:35 PM | |
|  | Facebook users may hand-pick brand pages to Like on the site, but a series of new reports suggest that the social network has been auto-Liking some additional pages based on links sent to friends. However, Facebook told Mashable it is not...
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| Lady Gaga Is First to Hit 30 Million Twitter Followers | | Thursday, October 04, 2012 12:55 PM | |
|  | Continuing her dominance on social media, pop megastar Lady Gaga has become the first person to rack up 30 million Twitter followers, beating out fellow musicians Justin Bieber and Katy Perry. Of course, a handful of @LadyGaga's followers are...
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| 16 Tips for Picking the Perfect Startup Name | | Thursday, October 04, 2012 11:46 AM | |
|  | Cezary Pietrzak is a New York-based creative marketer and growth strategist. He currently runs marketing at tech incubator QLabs and previously co-founded travel site Wanderfly. You can read his thoughts on startup marketing at www.cezary.co....
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